What's breaking right now
What's broken on most functional medicine websites
Cost of delay
A missed functional medicine discovery lead can cost the new-patient intake, the testing revenue, and the long-term care-plan relationship that should have followed.
The handoff is not leaking because the homepage is ugly. It is leaking because the website and Jane App are not sharing the same first minute. That is broken-handoff repair for businesses on Jane App.
Path fit
What a Jane App-connected functional medicine website does instead
The website clarifies the care model, qualifies patient fit, and separates discovery-call requests from general educational interest before the handoff starts. On the native path, Jane App's booking buttons route patients into the clinic's online booking site where availability, treatment rules, and booking controls are enforced by Jane. Because Jane does not currently provide an open API, a custom website integration usually stops at the handoff into Jane's own booking flow rather than writing records directly into the platform.
Native path
Use Jane App's booking buttons and online booking page links when the practice can stay inside Jane's managed booking flow for discovery calls and new-patient appointments.
Controlled path
Jane App does not currently provide an open API or API keys for general third-party development. Where custom qualification is needed, the website handles the fit-check and routing logic before handing the patient into Jane's booking flow.
When someone asks AI who to hire for functional medicine, your site should survive the comparison.
Buyers are not just using Google. They are using AI to compare options, verify claims, and build a shortlist before they click through. That means answering the obvious questions clearly, showing proof that fits this buyer, and making the next step easy once they arrive.
What that requires
- Answer the obvious questionsReplace vague brochure copy with direct answers about fit, timing, pricing, and what happens next.
- Back the claims with proofPut the proof where the buyer feels the most doubt: examples, specifics, response expectations, and real outcomes.
- Make the next step easyGive the buyer a clear action and route the inquiry into the right person and the right software.
Before / after
How the Jane App handoff changes once the page is fixed
Before
- 1Website form submission lands in a generic inbox.
- 2Someone checks it later and has to reconstruct the request.
- 3The first callback starts without the detail needed to open the right appointment.
- 4Response slows down while the buyer is still comparing alternatives.
- 5Jane App either sees an incomplete handoff or never sees it at all.
After
- 1Website form submission is categorized immediately.
- 2appointment in your business software is created under 60 seconds.
- 3The right person gets a staff alert with the full context attached.
- 4The site triggers the booking confirmation while intent is still hot.
- 5Nothing falls through because Jane App saw the inquiry first.
Leakage estimate
About 3 inquiries a month are at risk here.
That is roughly $10,500 in revenue pressure if the handoff keeps slowing down before Jane Appsees the inquiry.
Directional estimate based on 16 monthly inquiries and about 17% of them not making it through, with $3,500 per inquiry.
Page proof
Jane App + Functional Medicine should behave like a real intake handoff, not a contact form
Working proof
Operating proofFunctional Medicine intake written for Jane App
Target handoff
appointment in your business software under 60 seconds
Operational fit
Functional Medicine intake logic written for Jane App, not generic lead forms
Local illustration for Jane App and Functional Medicine
- Functional medicine care language
- Booking button aware
- Qualified Jane App handoff
Commercial bridge
The System Check comes first. Preview comes after it.
After The System Check
Use Preview once the handoff problem is named.
Start with The System Check so the leak and workflow drag are named before Preview.
Still evaluating
Use The System Check when the problem still needs a name.
If you are not yet sure whether the loss is speed, where the lead goes, or follow-up discipline, use The System Check before you pay for the preview.
Want The System Check first
Start with the public estimate, then come back here.
The System Check gives you a first-pass leakage read. Preview becomes the right move once you want the private fix built around your site.
Related paths